Marketing Books available NOW. As part of our strategy to provide a one-stop marketing resource, Marketing World is pleased to announce the launch of the Marketing World bookstore. The new site is powered by Amazon, leaders in online book sales, with integrated secure server and online payment gateway.
The new bookstore focuses on a comprehensive range of books and DVD’s on marketing related topics. Each subject has been categorised according to the marketing relationship.
Visit the Marketing World Bookstore by clicking > here.
Firstly, thank you for taking the time to visit Marketing World.
2009 marks the beginning of our online journey. It also marks an important milestone in the transformation of the way in which we as a business community conduct business.
Over the past several years many of you have enjoyed a proliferation of business success. Marketing was kept to a minimum as an unnecessary expense. Business was doing fine, so who needed it?
Suddenly the credit crisis became more apparent. Sales dwindled, spending became constricted, average dollar spent diminished, the cost of doing business (ROI) increased along with rents and how many companies failed to plan for this event, failed to allocate a marketing budget, failed to analytically watch their competitors?
Over the past 20 years, there has never been a more important time to manage a business with a defined plan of action, specified budget, improved knowledge base of our customers needs, focusing on our main USP and developing customer loyalty through both online and offline channels.We can help you!
Thank you for taking the time to visit the Marketing World Blog. The AIM of this blog is to develop open discussion on issues relating to marketing topics.
Perhaps you have some new ideas, suggestions to improve marketing, what worked, what didn’t? We welcome your input and invite you to subscibe to our site or visit our Marketing World website here.
Thank you once again and we hope you enjoy being part of this blog.
